WAT-CAST: Sarah Binder Mehta Talks About PianoPiano

Irving Berlin’s “I Love a Piano” is a popular song that has been recorded by a who’s who of vocalists.  Sarah Binder Mehta, president of PianoPiano, not only loves the instrument, she supplies pianos, renting these luxury items to those who need them. A graduate of Cornell and the University of Michigan School of Law, Sarah joined forces with her father, Jerry Binder, in 2014 to continue the family business, providing affordable piano rentals to customers. The company’s clients include Broadway shows, musical stars, special events, and advanced players, as well as beginners. PianoPiano has even supplied pianos for real estate stagings.

PianoPiano is taping into a trend – allowing people to rent rather than make an expensive purchase. How smart is that? Sarah talks with Woman Around Town’s Editor Charlene Giannetti about the company. Click to listen.

Top photo: Jerry Binder and Sarah Binder Mehta

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